Connect careers to majors.
83% of Students Worry About Jobs. wowiDirect Gives Direction.
Proven Academic Results
A pilot project conducted at Arizona State University’s Department of Psychology found that many students are dissatisfied with standard academic advising. However, when career assessment is fully integrated into academic planning, the results are measurable and significant.
+0.23
An average GPA increase of 0.23 points the following semester
+0.31
An average increase of 0.31 points over one year
These findings suggest that when students better understand how their interests, work style, and knowledge connect to real career paths, they make more focused academic decisions—and perform better as a result.
Why It Works
The integrated approach addresses the "Top Concerns" students face. In the initial study, 83% of students cited finding the right job as their primary concern. By aligning a student's curriculum with their verified career goals, the "unknown" is removed, allowing for better performance.
Validation
100% of students received the specific information they were looking for.
Direction
100% of students would recommend the process to a friend.
Retention
Helps students choose appropriate concentrations.
Research Source
Successfully Integrating Career Counseling and Academic Advisement: A Pilot Project.
Presented by Gregory P.M. Neidert, Ph.D. at the 1998 International Career Development Conference.
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